Spain has been attracting investors from all over Europe for years. In recent years, however, it is not the famous Costa del Sol, but the Costa Blanca – the white coast in the Valencia region – that is becoming a real magnet for people from Poland who are looking for property in the sun, but with a cool calculation of profits.
Why are more and more investors setting their sights on the Costa Blanca?
Here are the top 5 reasons that make this coast an investment hit.
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1. Lower property prices with the same quality
The main argument is the price difference.
On the Costa del Sol – in the region of Malaga, Marbella or Estepona – prices for apartments with sea views can reach up to 6-7 thousand euros per m².
Meanwhile, on the Costa Blanca (Alicante, Torrevieja, Calpe, Benidorm or Altea) it is very common to find new apartments priced between €3,000 and €3,500 per m², to a high standard and in an equally attractive location.
👉 This means that an investor can buy a larger or better-located property for the same money – and use the difference for equipment or rental marketing, for example.
For many Poles who are new to investing in foreign real estate, a lower entry threshold is crucial.
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2. Longer tourist season and stable rental occupancy rates
The Costa Blanca enjoys more than 300 days of sunshine a year, and winter temperatures rarely drop below 15°C.
This makes the tourist season virtually year-round, and not, as in other regions, only from June to September.
➡️ For the investor, this means a stable income from short-term rentals:
– tourists come here both in summer and winter,
– a large group are seniors from northern Europe who spend several months here,
– the number of “digital nomads”, i.e. people working remotely from Spain, is also growing.
On the Costa del Sol, tourist life slows down in winter, while on the Costa Blanca, beaches, restaurants and promenades continue to bustle with activity.
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3. Better return on investment
The difference in purchase and maintenance prices translates directly into a better return on investment (ROI).
The average profitability of properties on the Costa Blanca is currently 6-8% per year (in short-term rentals), while on the Costa del Sol it often does not exceed 4-5%.
This is due to several factors:
– lower operating costs (energy, local taxes, community rents),
– lower entry price,
– high demand from tourists from Northern Europe, especially Scandinavia and the UK.
Investors from Poland are increasingly noticing that the Costa Blanca allows them to recover their invested capital faster, while at the same time properties here are steadily gaining in value.
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4. Convenient access from Poland and great infrastructure
What often determines the attractiveness of a holiday investment is the ease of getting there.
There are cheap airlines flying daily to the Costa Blanca from many Polish cities – to Alicante, Valencia or Murcia.
Flight time is just 3 hours, and off-season ticket prices can start from 200-300 zlotys one way.
On the Costa del Sol (Málaga airport) connections are there, but much less regular and often more expensive, especially in high season.
In addition, the Costa Blanca region has excellent road infrastructure (AP-7 and N-332 highways), high-speed rail links, hospitals, international schools and a full base of services – from marinas to golf courses.
This makes it possible to consider a property here not only as an investment, but also as a second home – where you can fly in for a weekend at any time of the year.
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5. Variety of locations and a climate “for everyone”
Costa Blanca is an extremely diverse region – there is something for every investor:
– 🌴 Torrevieja – affordable prices and a large short-term rental market,
– 🏙️ Benidorm – Spain’s Manhattan with guaranteed occupancy,
– 🏘️ Altea and Moraira – intimate, artistic towns with luxury villas,
– 🏄♂️ Denia and Javea – quiet resorts ideal for families and water sports enthusiasts.
Unlike the Costa del Sol, where luxury resorts and more expensive investments dominate, the Costa Blanca offers more flexibility – from apartments for €180,000 to premium villas for a million.
Therefore, Polish investors can tailor the investment to fit their budget and strategy: rental, flip, second residence or vacation home.
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📈 Bonus: growing popularity among Poles
In the last 3 years, the number of Poles buying property in Spain has increased several times, and Costa Blanca is the most popular region.
Why? Because it combines:
☀️ climate,
💶 affordability,
📍 excellent location,
🤝 and friendly attitude of local authorities to foreign buyers.
Many buyers admit that the decision to buy on the Costa Blanca was one of the best investments of their lives – not only financially, but also for life.
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🏡 Summary
The Costa del Sol may have its celebrities, luxury hotels and brand-name boutiques, but it is the Costa Blanca that offers real investment potential – especially for Polish investors looking for a balance between profitability, quality of life and affordability.
📌 5 reasons at a glance:
1. Lower property prices.
2. Longer season and stable rental.
3. Higher return on investment.
4. Convenient flight connections from Poland.
5. Diversity of locations and lifestyles.
If you’re considering an investment in Spain, the Costa Blanca is a destination you can’t pass up.
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📩 Looking for a property on the Costa Blanca?
Write to us – we’ll help you find an investment that fits your budget and goals.
From choosing a location to handing over the keys – we’re with you every step of the way.
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